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AppLIED WISDOM

How to use your new products like an old pro.

Use Your Products
in the order below for best results

Select your product below to see directions.

1. Cleanser

Like a juice cleanse for your face, except you’ll actually enjoy it.

  1. Dampen your face with water.
  2. Apply cleanser with your fingertips or a damp soft towel. 
  3. Create a lather with gentle circular motions without scrubbing too hard or getting too close to your eyes. 
  4. When your face feels clean and refreshed, rinse with warm water. 
  5. Cleanse twice a day for maximum skin health and resilience.

Illustration of man washing face

2. Hyaluronic Acid

If it restored any better, it’d probably be banned in pro sports leagues.

  1. After cleansing, add a few drops to your fingertips without letting the dropper touch your skin. It’s critical for the dropper to stay as clean as possible.
  2. Gently pat onto your face, neck, and upper chest (yes, you have skin worth nurturing in places that aren’t your face). 
  3. Allow plenty of time to absorb before moisturizing.

Illustration of man using hyaluronic acid

3. Moisturizer

To take care of the most important (and often overlooked) part of skincare.

  1. If using hyaluronic acid, wait for it to absorb fully.
  2. Add a small amount of moisturizer to your fingertips.
  3. Apply to your face (and other areas prone to dryness in wide, circular motions until evenly absorbed). 
  4. As always, avoid the eyes.

Illustration of man using moisturizer

4. Dry Oil

For discerning complexions that have been through a little more than most.

  1. If moisturizing, wait for it to absorb fully.
  2. Add several drops of dry oil directly to your face. Do not let the dropper touch your skin; it needs to stay as clean as possible.
  3. Lightly pat around the face with your fingertips to evenly distribute in an upward motion. 
  4. You guessed it—keep this one out of your eyes, too.

5. Eye Cream

You don’t have to appear weathered around the eyes to look wise.


  1. Apply a small amount to your fingertips.
  2. Gently dab onto sensitive, darkened, and puffy skin around the eyes. 
  3. Dab onto your neck, chest, hands, or any areas with dry, damaged skin.

Illustration of man using eye cream

0. All-In-One

THE SWISS ARMY KNIFE FOR GETTING YOU CLEAN, NO MATTER WHERE YOU’VE BEEN.

  1. Wet hair, body, and/or face.
  2. Squeeze a quarter-sized (or half-dollar if it was a particularly long day) glob into your hands.
  3. Massage onto hair, body, and/or face.
  4. Rinse with warm water.